Salem Main Streets

Tuesday, September 23 from 8:30 – 11:00 a.m. at the Enterprise Center at Salem State College 121 Loring Avenue, Salem, MA
Learn from business expert’s practical ways to strengthen your company, despite the current economic challenges. Identify tactics to better manage marketing, finances, operations and human resources. Hear from speakers who have helped hundreds of small firms survive, and even thrive, in light of dynamic markets, escalating costs, and fierce competition. Join us for an interactive discussion of strategies and tactics designed for your small business. Moderator: Margaret Somer, Regional Director, Small Business Development Center Co-sponsored Salem Main Streets. Register for this workshop here.

Thursday, September 11th from 8:30 – 9:30 a.m. at Gulu-Gulu Café, Salem, MA Presented by: Coleby Mantz of Jetty Marketing LLC & Janet Barsanti of J. Mode. This workshop is focused on helping local retailers market themselves more effectively – on a limited budget. The presentation will cover:

• How to identify your target market
• What to consider when differentiating your business
• How to determine your marketing budget
• Inexpensive marketing “tips”
• Your merchandising strategy
• How to keep customers coming back

There will be a Q&A session following the presentation.

To register contact Jennifer Bell at (978)744-0004×15 or salemmainstreets@salem-chamber.org