Kylie S

Haunted Happenings Is Going to the Dogs!

Contests, Salem Event, Salem Festivals, SMS News No Responses »

Oct 062015

Salem is going to the dogs, and we couldn’t be happier about it! Salem Main Streets is excited to be working with Salem Pet Photo, the New England Dog Biscuit Company, Creative Salem, It’s Reigning Cats-n-Dogs, and a number of other community partners to introduce the first annual Howl-o-ween Parade, to be held on Sunday, Oct. 11 at 1 pm on Artists’ Row.

People in pet costumes? That’s not unusual, at least for this city. No, this event will feature pets as participants/stars in a parade and costume contest with prizes! Howl-o-ween will also include a pet photo booth, some games, and an area with information about local rescues and pet-focused downtown businesses.

“There have been many wonderful October pet events in the past,” says Kylie Sullivan, Executive Director of Salem Main Streets, “but I didn’t see anything planned for this year. I really wanted to do something special that would engage our residents, appeal to our visitors, and celebrate our local businesses.”

She adds, “Salem is such a pet-friendly community; it seemed like a no-brainer that we needed a pet parade during Haunted Happenings.”

Pets of all species are welcome, but should be well-behaved and comfortable at a busy event where there are likely to be many dogs.

“I think the City of Salem’s Artists’ Row is the perfect venue for Howl-o-ween, and not just because it’s a safe space for the attendees,” explains Sullivan. “From the pet-inspired works at Diane Hoffman DINO Textiles to the very dog-friendly Lobster Shanty, there are such great partners on the Row to play with for an event like this.”

Costume ideas at Penelope’s (now inside Coon’s)

This is a free event, though attendees wishing to participate in the parade will be asked to register at the event to make note of their pet’s name for judging and verify that all required vaccinations are up-to-date.

In addition, Salem Main Streets is working with Creative Salem & It’s Reigning Cats-n-Dogs on a special social media contest for the “Black Cat of Salem.” Details to come!

Feather Your Nest in Salem!

New Businesses, Salem Shopping, Uncategorized 2 Responses »

Sep 052015

HausWitch, 144 Washington Street

Ah, Labor Day weekend. Traditionally a time to enjoy the last gasp of summer, the last barbecue, the last day at the beach. It’s also traditionally a time when many people spend the long weekend painting, unpacking, and otherwise transforming a new house into a new home.

Whether you’re moving into new digs, finally getting around to some upgrades, or attending a housewarming, our downtown Salem businesses have everything you need to get settled. We did a little homework this week, and here are a few ideas we found:

Witch City Thrift Consignment & Thrift (301 Essex Street) is the place to start for everything you need… and everything you didn’t think you needed! Need plates? Got ’em. Need chairs? Got ’em. Need some funky odds and ends to decorate the walls? Got ’em. Need a Victrola? ….Yup. Just don’t be confused when the locals still refer to it as “Jerry’s”.

Newcomer HausWitch Home + Healing (144 Washington Street) is the brain child of Erica Feldmann, a micro-budget decorator who wants to help you “bring the good vibes home.” HausWitch offers unique and affordable ways to add something special to your new space, from clever little hanging shelves, to beautiful napkins dyed with turmeric, onion, and basil, to bunches of sage meant for “smudging“. HausWitch is also known for their HausCraft Spell Kits, careful selections of objects and meditations in a house-shaped box, intended for specific situations in your home (we recommend “Co+Habitate” to help smooth out the edges with new roommates).

Next up, a visit to Kan.del (inside Museum Place Mall) gives a solid reminder that candles can truly be works of art in addition to transforming a new space with scent. Another new kid on the block, Kan.del’s products range from the earth-conscious (like the rareEARTH and “Rescued Wine” lines), to the exquisite (check out the incredible beeswax “busts” of composers and dogs), to the uniquely Salem (including candles inspired in memory of individual Salem Witch Trials victims) – and of course, they will all make your new home smell fantastic!

Last but not least, we took a trip to Roost & Company (40 Front Street), who’s ever-changing offerings are always creative and beautifully displayed. From to gag gifts (especially good for anyone who’s been moving boxes all day), to cookbooks (for when you can find your kitchen again), to beautiful everyday items (why should shower curtains be ugly?), you can always be sure to find the perfect house-warming gift at Roost.

But don’t stop there! You can also find great finds for a new home at Edward John Home Decor, Hedrington’s, the Pickering Wharf Antiques Gallery, Pamplemousse, and many, many more. Our local businesses want to help you call Salem, MA home as much as we do, so go explore!

A New Look for Salem Main Streets!

Uncategorized 1 Response »

May 202015

Salem Main Streets is pleased to announce a new brand and look! The local nonprofit, focused on the continued revitalization of downtown Salem, is updating its previous black and white logo of a building for a more modern, bold, and colorful vibrant look.

“When Salem Main Streets was first established in 2001, it was based on a traditional Main Streets model of historic preservation, so the building in our old logo made good sense,” says Kylie Sullivan, Executive Director of Salem Main Streets. “Salem Main Streets has evolved significantly since then. The current model is more dynamic, is more people-focused than building-focused, and, most importantly, is about creating a sense of place and identity. We needed a flexible new look to reflect that change.”

The logo and brand extension was created by local designer Elissa Von Letkemann. “Working with the Salem Main Streets staff and committee members on this was a fun challenge. The experience of being in downtown Salem is different for everyone, so the new logo had to communicate and support a sense of place while not focusing too heavily on any one aspect such as landmarks, restaurants, or otherwise.” Von Letkemann explains that the friendly, positive colors are meant as a nod to the culinary, historical, arts, and commercial destinations in town, while the map locator icon works double-duty as an exclamation point. Salem Main Streets’ materials and websites will be transitioning to the new brand over the next few days.

Salem Main Streets’ mission is the revitalization of downtown Salem as a vibrant, year-round, retail, dining, and cultural destination through business retention, recruitment, and the promotion of the downtown district. SMS produces and supports multiple community events and initiatives throughout the year, including the Salem Farmers’ Market, Salem Arts Festival, Salem’s So Sweet, and the October Information Booth. SMS operates thanks to the generosity and partnership of the City of Salem, the Salem Chamber of Commerce, Destination Salem, and many other local business sponsors and community volunteers.

The Salem Main Street Initiative is a preservation-based, volunteer driven strategy for commercial district revitalization. The Initiative is modeled on the National Trust for Historic Preservation’s National Main Street Program. Main Streets works because it involves all interested stakeholders in the downtown and provides a comprehensive strategy of work, tailored to local needs and opportunities of the community.

Tickets Now On Sale for Salem’s So Sweet Festival!

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Jan 162015

While Salem is scary in October and sentimental in December, it is So Sweet in February. This is our way of reminding you that tickets are now on sale— and will, as tradition has it, sell out quickly— for the annual Salem’s So Sweet Chocolate and Ice Sculpture Festival.

The festival is organized in partnership between Salem Main Streets, the Salem Chamber of Commerce, and Destination Salem. This year’s dates are Feb. 6-15 and will include ice sculptures around town, in-store promotions by retailers and restaurants in our downtown district, a Golden Ticket Raffle, and more. But of course the highlight is the kick off event, Friday Feb. 6^th from 6:30 to 8:30 pm, Colonial Hall at Rockafellas. It features a luscious tasting event: wine and chocolate samplings from premier Salem restaurants, stores, and sweet shops.

We are talking about everything from chocolate mousse to donuts to chocolate spaghetti, with truffles of all sizes, plus a variety of wines and other alcoholic treats that go with just about every type of chocolate.

“On the one hand, it amazes me how passionate people are about this event – people have been asking about tickets since November!” says Kylie Sullivan, manager of Salem Main Streets. “But on the other hand, it’s not hard to see why. We truly have an incredible food and restaurant scene here in Salem, and it shines through at an event like this.”

Do something special for your your special Valentine this year! Tickets are $25 per person and can be purchased over the phone at 978-744-0004, online here, or in person at the Salem Chamber of Commerce, 265 Essex Street, Suite 101.

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